20115 Porsche Macan

Psychological Advantages to Used Car Dealerships in Salt Lake City

Many people are well aware that there are very strong psychological advantages associated with purchasing used cars Salt Lake City as compared with purchasing a new car. For example, the owner of a used car will often not have to worry about accumulating minor scratches and other esthetic forms of damage to their car in the same way or to the same degree that an owner of a new car is likely to experience. Moreover, the owner of a used car might not have to worry about where he or she parks his or her car for the very same reason. This is true because a brand new car exists in a more perfected state. As such a minor scratch does more to remove the car from this perfected state which has a strong psychological impact. By contrast a used car is already not in a state of perfection and therefore a scratch will not have the same psychological force.

However, these psychological advantages associated with used cars Utah often do not serve to motivate people to make the choice to purchase a used car as opposed to a new car. Clearly the greatest force of motivation behind the purchase of a used car is the price. A new car simply costs more than a used car. What is more, a new car will begin to depreciate far more rapidly than a used car will depreciate after it is driven off the lot.

The psychological advantages of purchasing a used car touched upon in the first paragraph serve to reinforce the emotional satisfaction the purchaser of the used car will feel after the transaction has occurred. As such even though these advantages do not serve to motivate the purchase this does not mean that the advantage is not a powerful or valuable force.